Your story makes a difference.
Tell it with Innovative Digital Marketing Strategies.
Your story makes a difference.
Tell it with Innovative Digital Marketing Strategies.
Need help with ideation, prototyping and testing? We’ve got you covered.
Want to extend your technical capacity or solidify your digital presence? Let us build it out.
Moving into a new market or increasing your current offerings? We love strategy and metrics.
Nurture a profitable environment or expand to find new opportunities? Let’s talk.
With a background in development and design, my work in User Experience research created the foundation for Gingersnap Digital. After years of talking to entrepreneurs at farmers’ markets and in the field, I wanted to help the people I like to get what they want. Those people are food and beverage people.
It all begins with strategy. We use tools like the Design Sprint methodology to test and iterate rapidly towards impactful solutions, Digital Audits to research and direct the focus of our work, and Competitor Analysis to craft a strategic advantage in the marketplace. Our Digital Strategy session is a great way to kickstart your digital transformation.
Your brand is your connection with your customers, so we take it seriously. Brand Assesment is a starting point to identify your strengths and opportunities, Bespoke Brand Workshops develop and align the brand, the business and the target audience, Brand Guidelines are a resource to maintain consistency across communication channels.
Data tells a story that can create a better experience when you harvest the insights available. Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are part of crafting a data-informed digital presence. We offer data-informed insights using Google Analytics and best practices for being found.
Social media is like the digital long table dinner, conversations and community flourish around shared intersts. We offer social media management to support growth and engage your audience, including visual storytelling and content strategy. With our bias towards strategy, we include actionable insights from data analysis throughout our work together.
Just like an architect’s site, place matters. In the digital space, we say presence matters. A keystone in the digital ecosystem, we build websites that serve your business goals, like e-commerce and systems for reservations or tour bookings. Our approach to web development is that form follows function, with a focus on usability and accessibility.
Own your audience and build your list. E-mail marketing is an opportunity to implement tools and strategy, so we create custom templates, craft, edit, prune and curate communication processes to meet your business goals. Oh, and because we love the power of algorithms, we set up automations so that you can focus on what matters: your customers.